Tuesday, April 9, 2013

Neutrogena is gender-neutral. Indeed!

The recent Neutrogena IndiBlogger Meet at JW Marriott had a surprise element. More than half of the attendees were males.

Now, I know that traditionally in most countries, Neutrogena also has a line for men's skin care. But in India they have chosen to focus on other products. So I (along with a few other women bloggers) were taken aback when we saw the hall mostly comprising men. Boys to be accurate - including an impressive number of 'Myself-John-Doe-s'.




But wait, that's not the focus of this blog. The important thing to know is that Neutrogena contains a substance - or according to the company, a technology - trademarked Helioplex which unlike normal sunscreens does not break down upon exposure to the sun. This was demonstrated very patiently by a dermatologist who was probably on their rolls. Nevertheless, we admired his patience as he painstakingly compared normal sunscreens with the one by Neutrogena for effectiveness under UV rays. 

Another surprise element (or maybe it just surprised me) was the guest appearance of actress *cough* Tara Sharma who couldn't pronounce 'dermatologists' for some reason. Or maybe that was her trick. In a stunning yellow dress (you got to give it to the mother of two!), she spoke about various things but mostly about her show that is strangely called 'The Tara Sharma Show' - the diaries of a young mother produced by her husband.




Someone joked that she'd have to continue reproducing to keep the show on. But they needn't have bothered; Tara to her credit cracked a 'I call Roopak my co-producer' joke!

But all in all, it was a good meet with good goodies, awesome giveaways, a huge spread, a funny host with a really cute Tamilian accent, and a chance to participate in an Indiblogger Harlem shake which i hope doesn't go viral! For those who have time to waste can check out these pictures from the meet.     

I am disappointed though that Neutrogena isn't promoting one of my fave products from their stable - their awesome sesame seed body oil - that i truly covet. It is such an amazing product that i almost don't want to tell anyone about it and keep all the bottles to myself!

1 comment:

Poornima Seetharaman said...

Disadvantages of moving cities = missing events with friends.. sigh

But glad you made it! Nice post! As far as they aren't promoting "fairness" as the key to success; all's good. And free prodcuts! Yay! ;)