Mumbai will play host to a new travel festival this January called 'The Gypsy Travel Festival'. Scheduled to take place in January 2017 at
High Street Phoenix, this new exhibition will bring travel
companies, brands and organizations on one platform to reach out to travellers.
Founded by two enthusiastic individuals - Sumit Lulla and Nelson Noronha are avid travellers themselves. According to them, there is a clear disconnect
between the traveler and the destination due to the convoluted flow of
information that gets lost between different intermediaries. This disconnect affects the
perception of the potential traveler in terms of accessibility, desirability
and the notability value of a destination.
Gypsy Travel Media will work with the industry to generate good quality
leads and trigger impulse purchases which will be available at the festival.
Travel companies across various sectors can network, engage and position their
products and services to the customers directly creating a value proposition
for restless, young and eager to travel demographics (25-50 years).
This Section A+ and A urban demographic not just has the inclination but
also the resources to spend on rich travel experiences. To lure this exact
clientele in, GTF will have on offer Virtual Reality Tours, global gourmet
cuisines, introduction to new travel experiences and inspirations.
About the Founders
Sumit has been a trade fair
consultant for 7 years. He has worked on some of the most noteworthy trade
shows across various industries. His affair with travel started 3 years ago and
till date he has visited the length and breadth of India and 7 other countries.
A former
events manager for the Sydney Olympic park, Australia. Presently the resident
food expert for a Sydney based restaurant chain Coco Cubano. Nelson brings in
12+ years of Australian travel and hospitality experience to Gypsy.
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